Helenium ‘Rubinzwerg’

For gardeners who crave rich, warm hues and long-lasting blooms, Helenium ‘Rubinzwerg’ is a top pick. This compact sneezeweed (don’t worry—it’s insect-pollinated, not wind-borne!) bursts into flower from midsummer into autumn with masses of ruby-red, daisy-like blooms, each with a prominent chocolate-brown cone at its centre.

At just 60–70 cm tall, ‘Rubinzwerg’ is perfect for smaller gardens, pots, or the front of a border—offering all the vibrancy of taller heleniums in a neater, easier-to-manage form. The colour deepens in cooler weather, giving it a dramatic presence through August and September.

Its upright, branching habit ensures a reliable and upright display, especially if pinched in spring. Pair with grasses, rudbeckias, or echinaceas for a late-season display that’s full of texture and energy.